pitcher_panel.py 7.8 KB

123456789101112131415161718192021222324252627282930313233343536373839404142434445464748495051525354555657585960616263646566676869707172737475767778798081828384858687888990919293949596979899100101102103104105106107108109110111112113114115116117118119120121122123124125126127128129130131132133134135136137138139140141142143144145146147148149150151152153154155156157158159160161162163164165166167168169170171172173174175176177178179180181182183184185186187188189190191192193194195196197198199200201202203204205206207208209210211212213214215216217218219220221222223224225226227228229230231232233234235236237238239240241242243
  1. from model.DateUtils import DateUtils
  2. from model.DataBaseUtils import *
  3. from model.log import logger
  4. from model.CommonUtils import *
  5. du = DateUtils()
  6. ck = CkUtils()
  7. db = MysqlUtils()
  8. log = logger()
  9. def get_pitcher_panel_channel(pitcher,channel,start,end,page,page_size,order_by,order):
  10. sql=f"""select channel,stage,platform,book,formatDateTime(dt,'%Y-%m-%d') as date,cost,first_order_amount,
  11. if(cost=0,0,round(first_order_amount/cost,4)) first_roi,
  12. first_order_user,first_order_count,
  13. if(first_order_user=0,0,round(cost/first_order_user,2)) first_per_cost,
  14. view_count,click_count,follow_user,
  15. if(click_count=0,0,round(follow_user/click_count,4)) follow_rate,
  16. if(follow_user=0,0,round(cost/follow_user,2)) follow_per_cost,
  17. total_cost,
  18. if(total_cost=0,0,round(total_amount/total_cost,4)) back_rate
  19. from dw_daily_channel where dt>='{start}' and dt<='{end}' """
  20. if pitcher!='all':
  21. sql += f" and pitcher='{pitcher}' "
  22. if channel!='':
  23. sql += f" and channel='{channel}' "
  24. sql += f" order by {order_by} {order} limit {page},{page_size} "
  25. print(sql)
  26. data=ck.execute(sql)
  27. key=['channel','stage','platform','book','date','cost','first_order_amount','first_roi','first_order_user',
  28. 'first_order_count','first_per_cost','view_count','click_count','follow_user','follow_rate','follow_per_cost',
  29. 'total_cost','back_rate']
  30. return get_dict_list(key, data)
  31. def get_pitcher_panel_daily(pitcher, start, end, page, page_size, order_by, order):
  32. sql=f"""
  33. select formatDateTime(dt,'%Y-%m-%d') date ,pitcher,
  34. round(sum(cost),2) cost,
  35. round(sum(first_order_amount),2) first_order_amount,
  36. if(cost=0,0,round(first_order_amount/cost,4)) first_roi ,
  37. round(sum(order_amount),2) order_amount,
  38. if(cost=0,0,round(sum(reg_order_amount)/cost,4)) today_roi,
  39. round(sum(total_cost),2) total_cost,
  40. round(sum(total_amount),2) total_amount,
  41. total_amount-total_cost total_profit,
  42. if(total_cost=0,0,round(total_amount/total_cost,4)) total_roi
  43. from dw_daily_channel where dt>='{start}' and dt<='{end}' """
  44. if pitcher != 'all':
  45. sql += f" and pitcher='{pitcher}' "
  46. sql += f" group by date,pitcher order by {order_by} {order} limit {page},{page_size} "
  47. print(sql)
  48. data = ck.execute(sql)
  49. key=['date','pitcher','cost','first_order_amount','first_roi','order_amount','today_roi','total_cost','total_amount','total_profit','total_roi']
  50. return get_dict_list(key,data)
  51. def get_pitcher_panel_overview(pitcher):
  52. sql=f"""select pitcher,cost,amount,roi,
  53. channel_count,on_channel_count,
  54. off_channel_count,
  55. this_month_cost,
  56. this_month_amount,
  57. this_month_roi,
  58. last_month_cost,
  59. last_month_amount,
  60. last_month_roi,
  61. last_month_far_amount,
  62. follow_user
  63. from dm_pitcher_daily_page_total where dt='{du.get_n_days(-1)}'"""
  64. if pitcher != 'all':
  65. sql += f" and pitcher='{pitcher}' "
  66. print(sql)
  67. data=ck.execute(sql)
  68. print(data)
  69. key=['pitcher','cost','amount','roi','channel_count','on_channel_count','off_channel_count','this_month_cost','this_month_amount','this_month_roi',
  70. 'last_month_cost','last_month_amount','last_month_roi','last_month_far_amount','follow_user']
  71. return get_dict_list(key,data)
  72. def get_channel_overview(channel,start,end):
  73. a =[{'date':'2020-12-30',
  74. 'channel':'宝珠书屋',
  75. 'view_count':2,
  76. 'click_count':2,
  77. 'click_rate':0.23,
  78. 'follow_user':2,
  79. 'follow_rate':0.23,
  80. 'follow_per_cost':2.12,
  81. 'order_rate':0.12,
  82. 'order_per_cost':3.21,
  83. 'cost':343.12,
  84. 'first_order_count':23,
  85. 'first_order_user':23,
  86. 'first_order_amount':122.23,
  87. 'order_count':21,
  88. 'order_user':12,
  89. 'order_amount':234.12,
  90. 'old_order_amount':234.12,
  91. 'first_amount_per_user':232,
  92. 'amount_per_follow':123.12,
  93. 'first_cost_per_user':234.12,
  94. 'new_user_order_rate':0.22,
  95. 'reg_user_amount':212.1,
  96. 'total_cost':2342.11,
  97. 'total_amount':123.11,
  98. 'day_roi':0.87,
  99. 'all_roi':23.12,
  100. 'avg_new_order_rate':0.23,
  101. 'old_user_once_order_rate':0.23
  102. }]
  103. return a
  104. def get_channel_again_order_trend(channel,date):
  105. a={'date':'2020-12-01',
  106. 'channel':'宝珠书屋',
  107. 'book':'熊出没',
  108. 'cost':23.23,
  109. 'reg_amount':23421.11,
  110. 'roi':0.23,
  111. 'new_follow':23,
  112. 'new_follow_per_cost':234.11,
  113. 'reg_user':111,
  114. 'reg_count':123,
  115. 'cost_per_user':123,
  116. 'avg_again_order_rate':0.24,
  117. 'avg_order_amount':1231.11,
  118. 'order_count':11,
  119. 'data':{'user_order_count':1,
  120. 'd1':{'origin':12,
  121. 'new':1231,
  122. 'move':12,
  123. 'now':2134,
  124. 'follow_order_rate':0.12},
  125. 'd2': {'origin': 12,
  126. 'new': 1231,
  127. 'move': 12,
  128. 'now': 2134,
  129. 'follow_order_rate': 0.12},
  130. 'd3': {'origin': 12,
  131. 'new': 1231,
  132. 'move': 12,
  133. 'now': 2134,
  134. 'follow_order_rate': 0.12},
  135. 'd4': {'origin': 12,
  136. 'new': 1231,
  137. 'move': 12,
  138. 'now': 2134,
  139. 'follow_order_rate': 0.12},
  140. 'd5': {'origin': 12,
  141. 'new': 1231,
  142. 'move': 12,
  143. 'now': 2134,
  144. 'follow_order_rate': 0.12},
  145. 'd6': {'origin': 12,
  146. 'new': 1231,
  147. 'move': 12,
  148. 'now': 2134,
  149. 'follow_order_rate': 0.12},
  150. 'd7': {'origin': 12,
  151. 'new': 1231,
  152. 'move': 12,
  153. 'now': 2134,
  154. 'follow_order_rate': 0.12}}
  155. }
  156. return a
  157. def get_channel_active(channel,start,end):
  158. a=[{
  159. 'date':'2020-12-01',
  160. 'channel':'宝珠书屋',
  161. 'book':'魏汝稳',
  162. 'cost':234.11,
  163. 'reg_amount':123.11,
  164. 'roi':0.45,
  165. 'new_follow_user':11,
  166. 'new_follow_per_cost':234.11,
  167. 'order_user':222,
  168. 'order_count':12312,
  169. 'order_user_per_cost':123.11,
  170. 'day7_avg_act_rate':0.14,
  171. 'day7_avg_act_per_cost':5.23,
  172. 'day30_avg_act_rate':0.9334,
  173. 'day30_avg_act_rate':5.23,
  174. 'act_per_cost':43.11,
  175. 'd1':{
  176. 'act_user':12,
  177. 'act_cost_per_cost':23.11,
  178. 'act_rate':0.4512},
  179. 'd2': {
  180. 'act_user': 12,
  181. 'act_cost_per_cost': 23.11,
  182. 'act_rate': 0.4512},
  183. 'd3': {
  184. 'act_user': 12,
  185. 'act_cost_per_cost': 23.11,
  186. 'act_rate': 0.4512}
  187. }]
  188. return a
  189. def get_channel_order_trend(channel,start,end):
  190. a=[{
  191. 'date': '2020-12-01',
  192. 'channel': '宝珠书屋',
  193. 'book': '魏汝稳',
  194. 'cost': 234.11,
  195. 'reg_amount': 123.11,
  196. 'roi': 0.45,
  197. 'new_follow_user': 11,
  198. 'new_follow_per_cost': 234.11,
  199. 'order_user': 222,
  200. 'order_count': 12312,
  201. 'order_user_per_cost': 123.11,
  202. 'd1':{
  203. 'order':232.11,
  204. 'roi':0.2341,
  205. 'add':0.4511,
  206. 'mult':1.12},
  207. 'd2': {
  208. 'order': 232.11,
  209. 'roi': 0.2341,
  210. 'add': 0.4511,
  211. 'mult': 1.12},
  212. 'd3': {
  213. 'order': 232.11,
  214. 'roi': 0.2341,
  215. 'add': 0.4511,
  216. 'mult': 1.12},
  217. }]
  218. return a