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- from model.DateUtils import DateUtils
- from model.DataBaseUtils import *
- from model.log import logger
- from model.CommonUtils import *
- du = DateUtils()
- ck = CkUtils()
- db = MysqlUtils()
- log = logger()
- def get_pitcher_panel_channel(pitcher,channel,start,end,page,page_size,order_by,order):
- sql=f"""select channel,stage,platform,book,formatDateTime(dt,'%Y-%m-%d') as date,cost,first_order_amount,
- if(cost=0,0,round(first_order_amount/cost,4)) first_roi,
- first_order_user,first_order_count,
- if(first_order_user=0,0,round(cost/first_order_user,2)) first_per_cost,
- view_count,click_count,follow_user,
- if(click_count=0,0,round(follow_user/click_count,4)) follow_rate,
- if(follow_user=0,0,round(cost/follow_user,2)) follow_per_cost,
- total_cost,
- if(total_cost=0,0,round(total_amount/total_cost,4)) back_rate
-
- from dw_daily_channel where dt>='{start}' and dt<='{end}' """
- if pitcher!='all':
- sql += f" and pitcher='{pitcher}' "
- if channel!='':
- sql += f" and channel='{channel}' "
- sql += f" order by {order_by} {order} limit {page},{page_size} "
- print(sql)
- data=ck.execute(sql)
- key=['channel','stage','platform','book','date','cost','first_order_amount','first_roi','first_order_user',
- 'first_order_count','first_per_cost','view_count','click_count','follow_user','follow_rate','follow_per_cost',
- 'total_cost','back_rate']
- return get_dict_list(key, data)
- def get_pitcher_panel_daily(pitcher, start, end, page, page_size, order_by, order):
- sql=f"""
- select formatDateTime(dt,'%Y-%m-%d') date ,pitcher,
- round(sum(cost),2) cost,
- round(sum(first_order_amount),2) first_order_amount,
- if(cost=0,0,round(first_order_amount/cost,4)) first_roi ,
- round(sum(order_amount),2) order_amount,
- if(cost=0,0,round(sum(reg_order_amount)/cost,4)) today_roi,
- round(sum(total_cost),2) total_cost,
- round(sum(total_amount),2) total_amount,
- total_amount-total_cost total_profit,
- if(total_cost=0,0,round(total_amount/total_cost,4)) total_roi
- from dw_daily_channel where dt>='{start}' and dt<='{end}' """
- if pitcher != 'all':
- sql += f" and pitcher='{pitcher}' "
- sql += f" group by date,pitcher order by {order_by} {order} limit {page},{page_size} "
- print(sql)
- data = ck.execute(sql)
- key=['date','pitcher','cost','first_order_amount','first_roi','order_amount','today_roi','total_cost','total_amount','total_profit','total_roi']
- return get_dict_list(key,data)
- def get_pitcher_panel_overview(pitcher):
- sql=f"""select pitcher,cost,amount,roi,
- channel_count,on_channel_count,
- off_channel_count,
- this_month_cost,
- this_month_amount,
- this_month_roi,
- last_month_cost,
- last_month_amount,
- last_month_roi,
- last_month_far_amount,
- follow_user
- from dm_pitcher_daily_page_total where dt='{du.get_n_days(-1)}'"""
- if pitcher != 'all':
- sql += f" and pitcher='{pitcher}' "
- print(sql)
- data=ck.execute(sql)
- print(data)
- key=['pitcher','cost','amount','roi','channel_count','on_channel_count','off_channel_count','this_month_cost','this_month_amount','this_month_roi',
- 'last_month_cost','last_month_amount','last_month_roi','last_month_far_amount','follow_user']
- return get_dict_list(key,data)
- def get_channel_overview(channel,start,end):
- a =[{'date':'2020-12-30',
- 'channel':'宝珠书屋',
- 'view_count':2,
- 'click_count':2,
- 'click_rate':0.23,
- 'follow_user':2,
- 'follow_rate':0.23,
- 'follow_per_cost':2.12,
- 'order_rate':0.12,
- 'order_per_cost':3.21,
- 'cost':343.12,
- 'first_order_count':23,
- 'first_order_user':23,
- 'first_order_amount':122.23,
- 'order_count':21,
- 'order_user':12,
- 'order_amount':234.12,
- 'old_order_amount':234.12,
- 'first_amount_per_user':232,
- 'amount_per_follow':123.12,
- 'first_cost_per_user':234.12,
- 'new_user_order_rate':0.22,
- 'reg_user_amount':212.1,
- 'total_cost':2342.11,
- 'total_amount':123.11,
- 'day_roi':0.87,
- 'all_roi':23.12,
- 'avg_new_order_rate':0.23,
- 'old_user_once_order_rate':0.23
- }]
- return a
- def get_channel_again_order_trend(channel,date):
- a={'date':'2020-12-01',
- 'channel':'宝珠书屋',
- 'book':'熊出没',
- 'cost':23.23,
- 'reg_amount':23421.11,
- 'roi':0.23,
- 'new_follow':23,
- 'new_follow_per_cost':234.11,
- 'reg_user':111,
- 'reg_count':123,
- 'cost_per_user':123,
- 'avg_again_order_rate':0.24,
- 'avg_order_amount':1231.11,
- 'order_count':11,
- 'data':{'user_order_count':1,
- 'd1':{'origin':12,
- 'new':1231,
- 'move':12,
- 'now':2134,
- 'follow_order_rate':0.12},
- 'd2': {'origin': 12,
- 'new': 1231,
- 'move': 12,
- 'now': 2134,
- 'follow_order_rate': 0.12},
- 'd3': {'origin': 12,
- 'new': 1231,
- 'move': 12,
- 'now': 2134,
- 'follow_order_rate': 0.12},
- 'd4': {'origin': 12,
- 'new': 1231,
- 'move': 12,
- 'now': 2134,
- 'follow_order_rate': 0.12},
- 'd5': {'origin': 12,
- 'new': 1231,
- 'move': 12,
- 'now': 2134,
- 'follow_order_rate': 0.12},
- 'd6': {'origin': 12,
- 'new': 1231,
- 'move': 12,
- 'now': 2134,
- 'follow_order_rate': 0.12},
- 'd7': {'origin': 12,
- 'new': 1231,
- 'move': 12,
- 'now': 2134,
- 'follow_order_rate': 0.12}}
- }
- return a
- def get_channel_active(channel,start,end):
- a=[{
- 'date':'2020-12-01',
- 'channel':'宝珠书屋',
- 'book':'魏汝稳',
- 'cost':234.11,
- 'reg_amount':123.11,
- 'roi':0.45,
- 'new_follow_user':11,
- 'new_follow_per_cost':234.11,
- 'order_user':222,
- 'order_count':12312,
- 'order_user_per_cost':123.11,
- 'day7_avg_act_rate':0.14,
- 'day7_avg_act_per_cost':5.23,
- 'day30_avg_act_rate':0.9334,
- 'day30_avg_act_rate':5.23,
- 'act_per_cost':43.11,
- 'd1':{
- 'act_user':12,
- 'act_cost_per_cost':23.11,
- 'act_rate':0.4512},
- 'd2': {
- 'act_user': 12,
- 'act_cost_per_cost': 23.11,
- 'act_rate': 0.4512},
- 'd3': {
- 'act_user': 12,
- 'act_cost_per_cost': 23.11,
- 'act_rate': 0.4512}
- }]
- return a
- def get_channel_order_trend(channel,start,end):
- a=[{
- 'date': '2020-12-01',
- 'channel': '宝珠书屋',
- 'book': '魏汝稳',
- 'cost': 234.11,
- 'reg_amount': 123.11,
- 'roi': 0.45,
- 'new_follow_user': 11,
- 'new_follow_per_cost': 234.11,
- 'order_user': 222,
- 'order_count': 12312,
- 'order_user_per_cost': 123.11,
- 'd1':{
- 'order':232.11,
- 'roi':0.2341,
- 'add':0.4511,
- 'mult':1.12},
- 'd2': {
- 'order': 232.11,
- 'roi': 0.2341,
- 'add': 0.4511,
- 'mult': 1.12},
- 'd3': {
- 'order': 232.11,
- 'roi': 0.2341,
- 'add': 0.4511,
- 'mult': 1.12},
- }]
- return a
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